Fashion store wohrl opens at maxplatz

fashion store wohrl opens at maxplatz

While already on wednesday evening invited guests could get an impression of the "new" spa with champagne, music and happchen the official opening ceremony was scheduled for thursday.

On both days the visitor response was very rough. Hundreds of guests waited at the pre-opening ceremony until the mayor of bamberg, andreas starke (SPD), olivier wohrl, chairman of the board of rudolf wohrl AG, and sonja piendl, wohrl's managing director in bamberg, officially cut the red ribbon.

However, this visitor turnout was once again far exceeded on thursday. "The revelation was a complete success. We feel very comfortable at our new location. We have a great building here, an excellent location and a very good visitor response, sonja piendl, managing director of wohrl, summed up the first day of business. With that, she says, she is happy all around and looks forward to the time ahead. The shop in the atrium is currently still open, but will be closed by the end of september.

But it's not just the numerous customers who are happy about the new fashion store in the former honer department store. City marketing manager klaus stieringer also sees the wohrl as an enrichment for bamberger's city center. "Wohrl will attract additional customers to the heart of the city. All companies will profit equally from this", he said. Especially as competition in the retail sector has changed considerably in recent years and the city center is not only competing with modern shopping centers, but also with a flourishing online trade. "One consequence of this development is a nationwide decline in customer frequencies. Bamberg has now gained an additional magnet for the city center with the new wohrl, which will certainly help to bring people from the data highway more into the streets of our city again", said stieringer.

Claus hoffmann, chairman of the bamberger retail association, emphasized: "the wohrl fashion store is another important magnet for the city center. Especially the lost customers from the surrounding area now have a reason to visit the city center again." Therefore he is also sure that wohrl will provide for an additional frequency. In addition, the diversity is complemented by an important fashion house. "Also, the area maxplatz and surrounding area will be more attractive. This increase will spread to the entire inner city area," says hofmann, says hofmann.


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